Unit 2.2 - Elasticity of Demand and Supply

Concept & Types of Elasticity Demand

Concept of ED

Elasticity of demand refers to the degree of responsiveness in demand for a commodity to the change in any of its determinants. In other words %Δ in Qdx divided by the %Δ in its determinants. First introduced by classical economist A. A. Cournot & J. S. Mill and later on Neo-classical economist, Alfred Marshall developed it in the scientific way in his book "Principle of Economics" published in 1890 A.D. 
Symbolically,  Ed  =  %Δ in Qd / %Δ in its determinants

Price Elasticity of Demand (PED)

Ep means how strongly do consumer react (by using less) if you raise your product price. So, Ep is the reaction of quantity on price.
Symbolically,
Price Elasticity of Demand

Degrees/Types of PED

1] Perfectly Elastic Demand 

Perfectly Elastic Price Elasticity of Demand

2] Perfectly Inelastic Demand

Perfectly Inelastic Price Elasticity of Demand

3] Unitary Elastic Demand 

Unitary Elastic Price Elasticity of Demand

4 ] Relatively Elastic Demand 

Relatively Elastic Price Elasticity of Demand

5] Relatively Inelastic Demand 

Relatively Inelastic Price Elasticity of Demand

Table Example of Price Elasticity of Demand

Table: Types of Price Elasticity of Demand

Determinants of PED

1] Availability of Substitutes

If available →User switches product → More elastic
If not →User can't switches product → Inelastic

2] Time Period

Longer time horizon → Choice → More elastic & Vice-versa [Postponement condition]

3] Nature of Goods

Necessary → Inelastic, Luxury → Elastic & Habit forming goods (cigarette) → Inelastic

4] Proportion of Income Spent

Greater proportion → Elastic & Small proportion → Less elastic

5] Number of Uses of a Commodity

Multiple use (electricity) → Elastic & Single use (Ink) → Less elastic

6] Price Expectation of Buyers

Price fall expectation → Less responsive demand & vice – versa

Uses or Importance of PED

Ep has great practical importance in the formulation of economic policies & understanding economic problems. Manager should able to answer:
- How much do we have to cut our price to achieve 3% sales growth?
- If we cut price by 5%, how many more units will be sold?

1] Helpful to monopolist in fixing price

More elastic → Profit increase by lowering price
Less elastic → Profit can increase by increasing price

2] Helpful to the government in formulating taxation policies

The finance minister has to consider the nature of Ed for a commodity before levying an excise tax on it.  
Inelastic demand → Tax↑ → Public revenue↑
Necessary goods → Tax↓ & Luxurious goods → Tax↑

3] Wage determination

Inelastic demand for labor → Trade union can force the employer to increase the wage organizing strike
Elastic demand for labor → Union tactics can't work to raise wage

3] International Trade

Export commodity has inelastic demand and Import commodity has elastic demand → beneficial to the nation

4] Helpful in determining the rate of exchange

Before deciding to devalue or revalue domestic currency in relation to foreign countries, the government has to study carefully the elasticities of demand for its imports and exports. 

5] Helpful in declaring certain industries as 'Public Utilities'

The concept of Ed also enables the government to decide as to what particular industries should be declared as public utilities and being consequently owned & operated by state. 

6] Price determination of public utilities like postal office, drinking water, electricity etc.

Inelastic demand → Price↑  & Elastic demand → Price↓ 

7] Price determination of joint products like sheep & wool, paddy & straw -wfg / k/fn_

Cost of production cannot be calculated separately. So Ed is useful to determine price.
Inelastic demand → Price↑  & Elastic demand → Price↓

Income Elasticity of Demand (YED)

YED measure the responsiveness of demand to changes in income (real), OTRS.

Income Elasticity of Demand

Types/degrees of YED

1] Positive YED [ Ey > 0] 

Qdx varies positively with income and connected with normal goods
 Y↑ → Qdx ↑ & Y↓ → Qdx↓
Symbolically,
Positive Income Elasticity of Demand

a) Greater than Unity

Greater than Unity Income Elasticity of Demand

b) Equal to Unity

Equal to Unity Income Elasticity of Demand

c) Less than Unity 

Less than Unity Income Elasticity of Demand

2] Negative YED [Ey < 0]

Qdx varies inversely with income & connected with inferior goods.
Y↑ → Qdx ↓ & Y↓ → Qdx↑
Negative Income Elasticity of Demand

3] Zero YED [ Ey = 0]

No any response in demand due to change in income & connected with very low priced goods.

Zero Income Elasticity of Demand

Table Example of Income Elasticity of Demand

Table: Types of Income Elasticity of Demand

Cross Elasticity of Demand (XED)

OTBE, XED measures the responsiveness of the demand for x-good to the change in the price of y-good.

Cross Elasticity of Demand

Types/degrees of XED

Positive Cross Elasticity of Demand
Negative Cross Elasticity of Demand
Zero Cross Elasticity of Demand

Table Example of Cross Elasticity of Demand

Table: Types of Cross Elasticity of Demand

Concept & Types of Elasticity of Supply

Concept of ES

Elasticity of supply refers to the degree of responsiveness in supply for a commodity to the change in any of its determinants. In other words %Δ in Qsx divided by the %Δ in its determinants.
Symbolically,  Es  = %Δ in Qsx/%Δ in its determinants

Price Elasticity of Supply (PES)

ES means how strongly producer react if there is rise in the price of the product. So, ES is the reaction of quantity supply on price.
Symbolically,
Price Elasticity of Supply
Perfectly Elastic Price Elasticity of Supply
Perfectly Inelastic Price Elasticity of Supply
Unitary Elastic Price Elasticity of Supply
Relatively Elastic Price Elasticity of Supply
Relatively Inelastic Price Elasticity of Supply

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